CHINA NETCOM BUSINESS PLAN UPDATE(英文版)(ppt 143頁)

CHINA NETCOM BUSINESS PLAN UPDATE(英文版)內容提要：
The objective of these principles is to provide further clarity in the development and evaluation of the CNC business model
These will be revisited and refined as the project progresses
Our development of business models will seek to be aligned with the principles
Strategic principles and key assumptions will be considered in the following aspects
CNC shareholders
Backbone business
Local access business
International gateway business
Regulatory strategy
Competitive strategy
Marketing strategy
……

Principles:
Be very focused in local deployment, targeting priority business areas only
Emphasize broadband to the customer, using FTTB and LMDS where logical
Seek strong local market share, especially in new data services growth areas
Differentiate from China Telecom by superior services, quality, responsiveness
Build strong local team to enable fast service response
Emphasize “end to end” network ownership and management
……

Business customer consumes 54% of voice market, 97% of data market
Large, medium enterprises are bulk users in the business sector (55% of Toa voice, >95% of total data)
Financial services, high tech, professional services, int'l trade, and top general manufacturing firms identified as major telecom
Telecom service quality and service levels are the key purchasing criteria among key (large and medium)customers

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