Competitive Strategy in Emerging Industries(英文版)(ppt 19頁)

Competitive Strategy in Emerging Industries(英文版)目錄：
1 The Structural Environment in Emerging Industries
2 Problems Constraining Industry Development
3 To Adopt New Products Early or Late?
4 Strategic Choices in Emerging Industries

Competitive Strategy in Emerging Industries(英文版)內容提要：
新興產業的結構：
Emerging Industries are newly formed or reformed industries that have been created by technological innovations, shifts in relative cost relationships, emergence of new consumer needs, or other economic and sociological changes that elevate a new product or service to the level of a potentially viable business opportunity. Emerging Industries are been created all the time.
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EARLY MOBILITY BARRIERS：
⑴ Proprietary Technology;
⑵ Access to distribution channel;
⑶Access to raw material and other inputs of appropriate cost and quality;
⑷Cost advantages due to experience, made more significant by the technological and competitive uncertainties;
⑸Risk, which raises the effective opportunity cost of capital and thereby effective capital barriers;
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performance advantage：
How large is the performance advantage for the particular buyers?
How obvious is the advantage?
How pressing is the need for the buyer to improve along the dimension offered by the new product?
Does the performance advantage improve the competitive position of the buyer?
How strong is competitive pressure to compel changeover?
How price and /or cost sensitive is the buyer, if the added performance entails higher cost?

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