Human Resource Strategy(ppt 101頁)

Human Resource Strategy目錄:
一、Hypotheses on China mobile phone market
二、BCG’s approach to HR strategy
三、Project approach and structure
四、BCG qualification and experience
五、Appendix

Human Resource Strategy內容簡介:
THE EVOLUTION OF THE MOBILE MARKET WILL CREATE MAJOR STRAINS ON HUMAN RESOURCES:
Historically, the growth challenge has been simple
Serve pent-up demand with one basic product
“Build the network, activate subscribers, collect the payments”
1、Increasing competition and new technologies mean dramatic challenges
2、Tremendous emphasis on marketing and sales
3、Intense warfare requiring strategy and tactics
4、Increasing importance of customer relationship management and service
5、The need to develop partnerships and create new businesses
6、Increasing pressure on technical abilities--broader definition of technology
7、Increasing pressure on overall cost position and productivity
8、Need for commercially-driven senior management, working as a team
These strains create a need for a fundamental rethink of HR strategy

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