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LRBG美國旅遊研究報告(ppt 106)英文

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羅蘭貝格, 美國旅遊, 旅遊研究, 研究報告, 英文
LRBG美國旅遊研究報告(ppt 106)英文內容簡介
LRBG美國旅遊研究報告內容簡介:
TIA Mission Statement
The mission of the Travel Industry Association of America is to represent the whole of the U.S. travel industry to promote and facilitate increased travel to and within the United States.
Travel and Tourism - 2003
America’s 3rd Largest Retail Sales Industry
$555 billion total expenditures
$95 billion in tax revenue for federal, state and local governments
One of America’s Largest Employers
Employs 7.2 million people directly.
Tourism is 1st, 2nd, or 3rd largest employer in 30 states and the District of Columbia
$158.4 billion in travel-generated payroll
Where We Were
Tumbling from the Peaks Between 2000 and 2003
Domestic business travel down 15%
Domestic airline travel down 14%
Overseas travel to the U.S. down 30%
International Visitor Arrivals to U.S. from Key Countries
Bright Spot
Domestic Leisure Travel
Slow but steady growth
Stay closer to home
Highway travel
Short getaways
Visits to small towns, rural areas
Economize
Travel Performance – First Three Quarters 2004
During Jan – Sept, 2004, domestic travel up nearly 3%
Leisure travel up 2.0%, exceeded by 6.8% gain in business/convention travel
Strong gains in air and hotel volume over 2003
International travel to U.S. exceeding expectations
Visitor Trends Occurring More in Past Year
NTA Operators’ Products
RV Travel Strong
7.8% of all U.S. vehicle-owning households own an RV, up from 7.3% in 1997
7.2 million RVs on the road, compared to 6.4 million in 1997
RV Shipments Up 14% in 2004
RV Rentals Up Nearly 33% in 2003 and 2004 Combined
6.4% of RV Rentals by International Visitors
National Parks and Public Lands
National Park Visitation up 4% through November 2004;
Sale of Park Passes up 8%
See America’s National Parks partnership with TIA, National Park Service and National Park Foundation
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