全球汽車行業報告及谘詢市場研究展望英文(ppt 22頁)
Executive Summary
Automotive Industry Business Challenges
Global
Regional: US, Europe, Asia-Pacific, Rest of World
Automotive IT Spending Trends
Global & Regional IT Spend Forecasts
Automotive Industry IT Trends
Automotive IT Services Industry: Competitive Profiles
Automotive IT Services Market: BearingPoint Alliances
Sources and Contact
Automakers are currently faced with slower sales, over capacity and declines in profitability. Big 3 are losing market share to Japanese automakers.
Toyota, Honda and Nissan increased their U.S. sales and market share in the first half of 2003, while the Big Three manufacturers (GM, Ford, DaimlerChrysler) saw their sales decline despite spending heavily on incentives.
Currently the global automotive industry has too much capacity (roughly 30%) and as sales fall, the problem continues.
Car prices have been falling making already thin margins even more pressured. The global automotive industry is faced with more competition, greater price transparency, rising customer expectations and quality improvements, making the pressure even greater on price and profitability.incentives and cooperation, cheaper labor, and proximity to a large population of potential consumers.
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