西門子項目分析（英文版）.ppt66

Entering the Proposal Process
Prospect Analysis
Motto: Is the prospect / the business opportunity of interest to us?
Object:
reach an initial decision on whether or not to pursue the opportunity further
make a decision quickly and on a sound basis so that sufficient time is left for preparation of the proposal.
define how and by whom the opportunity should be followed up
Critical successful factors:
a small number of simple but meaningful decision-making criteria
work must be started without delay and completed speedily
relevant information (about customer, market, competitors, etc.) must be available quickly
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis
Prospect Analysis

Prospect Evaluation
Prospect Evaluation

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